Why
- Acts of understanding and respect should precede the giving of advice. That is why deep listening is so important. To seriously consider your advice, the client must first believe and feel that you have taken the time to understand their unique situation.
- Earn the right to offer advice: understand the client's situation, understand how the client feels about it, and show the client that you understand both of the previous points.
- Be sure your advice is being sought: clients don't always want advice; they often just want a sympathetic ear.
What
- Show an interest in the person: ask questions and then remember the answers.
- Listen for what's different, not for what's familiar: your goal is to find out as much as you can about the interests, preferences, tastes, likes, and dislikes of this individual.
How
(Click on the arrows to expand the content)
- What to ask
- What to avoid
Remember:
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💡 Don't answer a question the first time the client asks it; ask for clarification.
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➡️ Move forward to 📋 3. Frame